Proposal Templates > Software Proposal Template

Software Proposal Template

Selling a software product isn’t easy, but this dynamic software proposal template takes the guesswork out of presenting a polished proposal and estimate to your prospects. Create, deliver, and track in minutes!

Best proposal software ever! 

I’ve tried soooo many proposal softwares and I’ll never try another one after Proposable. It’s so easy to use and it looks good, which all the others don’t.

Taylor Woodruff

Account Executive,

Smart, reliable, and constantly improving.

Proposable just works. I can make visually interesting sales presentations, dynamically insert content, and execute agreements. Proposable powers our entire sales process.

Brad Wisler

CEO, Periodic

Wow Your Customers

Blow your clients away with a beautiful proposal that stands out above the rest. Add video and rich-media directly into your proposal pages for a more immersive sales presentation that’s sure to make an impact.

Set Your Prices

Quickly build quotes, bids, and estimates with our flexible estimate block. With optional line-items, optional quantities, taxes, discounts and more, you can quickly represent your products and services in a polished and readable format. Organize all your products and services in the Pricing Catalog for instant recall.

Work With Teammates

Easily collaborate with teammates on proposals. Mention team members to bring them into a proposal, or re-assign ownership when you need to handoff the proposal to another teammate.

Get It Signed

Close the deal faster with integrated e-Signatures. Place signatures, initials, and text field elements throughout your proposal wherever you need prospects to take action and your prospect is guided through a quick acceptance workflow to complete their acceptance. Counter-signing support is also included.

Track Everything

Ever wonder what happens to your proposal after you hit “send”? See detailed analytics and measure how each recipient is interacting with your sales material. Turn on real-time text or email notifications for proposal views and other key events.

Get Your Time Back

Save time and headaches by skipping the painful copy/paste and find & replace on all new proposals for your prospects and customers. Simplify your new proposal workflow to just a few clicks and go from spending hours on customizing new proposals to just minutes with proposal software.

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Template Overview

You represent a great software product, but getting prospects to sign on the dotted line can be difficult. Our software proposal template has sections for showcasing the benefits, team, and pricing configurations of your offering. E-signatures are even built in for a faster deal close!


  • Generate interest in your software by properly introducing your product and demonstrating it as the best solution for your prospective clients.
  • Make a great first impression by highlighting the experience and track-record of your team with a polished presentation.
  • Present your prospects with a clear pricing options and note the features that come with each plan.


Template Sections

Here are the sections that are included with this free software proposal template. Each section can be customized to fit your business.

About Us

Introduce yourself and your software company. Talk about your “why” and the pain you are setting out to solve.

Our Team

In this section, you can introduce your team and the expertise they bring to your software product.

Pricing Plans

In this section, spell out your pricing using our estimate block. You can setup recurring and fixed items, as well as make quantities and items optional, so you prospect can dynamically choose what their pricing could be. You can describe each product or service in as much detail as you like.

Terms and Agreement

The terms and agreement section is where you can outline the expectations of your prospect, and include all the legalize that you’re required to include in your proposals to keep your legal department happy.

Agree and Sign

This is where your prospect signs on the dotted line. Using our eSignature workflow, your prospect can easily sign, initial, or fill out the information you require to accept your proposal. No need to use signing software, that’s all included right here!

Selling software in today’s world is very different than it used to be. Software is quickly becoming an extremely important part of business in just about all industries, sectors, and niches. Because of this, pitching one’s software product to businesses is a very important part of growing a tech startup. Businesses want software services.

Now, there are tons of different software companies around the globe. Because of how accessible coding and development can be with open source platforms, a lot of software designers and companies are merely one person. It’s easier than ever to build a successful software business if you have a little bit of know-how and patience.

One good way to take your software business to the next level is by soliciting other businesses with a software proposal. And a good software proposal template will help immensely in pitching your software to businesses within your particular industry.

There are numerous benefits for software companies who choose to use a solid template across their entire team for proposals:

  •     Consistency when pitching a product.
  •     A recognizable design that will precede the software company.
  •     Better conversions and more sales.

Proposable is an excellent choice for software companies or freelance developers who need high-quality software proposal docs, SaaS proposal templates, software sales proposal templates, software technical proposal templates, and software proposal email samples. We have the right design and fit for your proposal– so you can stand out from other software companies that may be competing for the same business or brand.

Need the best SaaS proposal template or a software proposal template free download? Check out the different templates we have available for free at!

Proposal Templates for Microsoft Word

Just about everyone on the planet has heard of Microsoft Word. This word processor solution has been used for years by businesses, students, researchers, and just about anyone else who may need to type up a document for any reason.

Microsoft Word is a popular software solution for penning documents, drafting business plans, and just about anything else in any one business that requires a word processor. However, Word is slowly becoming less and less of a standard in the business world. This is because the technology is changing and new word processors are popping up as the development and software world because more saturated and competitive.

If you’re a software company or individual developer that wants to pitch a new product, there isn’t a huge issue with using Microsoft Word– in fact, we offer Microsoft Word templates for proposals here at Proposable. However, there are some issues with using Microsoft Word to maintain your proposal templates:


  •     A lack of backward compatibility.
  •     Difficulties for web publishing if you plan to put your proposal on your website.
  •     The program itself is quite old-school, even though it is updated and maintained regularly.
  •     As more word processing software becomes popular, Word will eventually be dethroned. As a result, it may be wise to use both Word and whatever new program is gaining traction to build your proposal templates.

Proposable knows the value of good, free, effective templates. If you need a business proposal template free download or a free business proposal template word doc, we have you covered. Design proposal templates for Word easily and efficiently with our template software today!

Project Proposal Ideas

Every good business project starts with a good project proposal. And a good proposal often starts with a good project proposal template.

There are a ton of resources online where project proposal examples can be found. has some great project proposal ideas, as does Proposable has some great project proposal templates for Google Docs too. Not to mention some simple project proposal examples and free project proposal templates. You can find just about everything you need at Proposable to take your proposal to the next level!

CPQ Software

CPQ software, which is short for Configure Price Quote software, is a type of sales tools that businesses use to help them produce highly accurate and properly configured quotes. This would make all of the very complex business, product, and pricing rules relatively centralized and available in real-time, so sales teams have everything they need to get the right information to prospective customers. This type of software is extremely helpful and can often double as proposal software.

Many industries don’t actually need advanced CPQ software. For the most part, only really big businesses or enterprises with a very large range of products to sell have use cases that warrant investing in CPQ software. Most businesses are not in this position. However, all business could use simple proposal software.

Small businesses, insurance companies, freelancers, marketing specialists, and digital marketers, are just a handful of niche industries where those working within could take advantage of proposal software to lessen their workload. Obviously, if you don’t need proposals for your line of work at all, it probably wouldn’t be worth investing in this technology.

How to Write a Software Proposal

There are a number of important sections of a good software proposal. These include:

  •     Cover page.
  •     Table of contents. (This is especially recommended for particularly long proposals.)
  •     Executive summaries.
  •     Scope of the work involved.
  •     The technical plan.
  •     The management plan.
  •     The commercial plan.
  •     Appendices.
  •     A closing page that notes the major factors of each plan.

Learning how to write a software proposal is fairly easy when you keep these vital sections in mind. Just be sure to always start with a sales proposal outline to properly organize all of the information in your proposal outline. And remember that starting with a good template that is already set up for selling software is an ideal way to get started. It may also be beneficial to look at example proposals as well.

Proposable is a great resource to use if you’re new to writing software proposals. We feature agile software development proposal templates, B2B business proposal templates, free software proposal templates, and product sales proposal sample PDF templates. That’s right– we’ve got pretty much all of your needs covered.

Software Development Proposal Sample PDF

The process of software development is often a complex one. Developers need to deal with requirements analysis, design, implementation, testing, integration, deployment, maintenance, etc. Not to mention, a lot of up and coming software companies are really just one talented developer– so on top of designing and creating the product, the developer has to also deal with the business side of things as well.

Software developers are selling a complex service where they are writing code to produce a product for their customers. Anything that could make the timeline between conception to delivery of the product easier for developers is often quite welcome. One great way to reduce the tedious burden of writing code and drafting software proposals is to use software proposal templates. And we’re not talking about expensive services for these templates, either – at Proposable, we have a ton of free proposal templates for you to use ASAP!

Our template generator is a great source for software development proposal sample PDFs, software development bid proposal samples, software development proposal PPT (Powerpoint) files, software development proposal template docs, and software development proposal templates available for free download. Why wait to see how these templates can change your work time as a developer?

Enterprise Software Proposal Templates

Enterprise software, which is also known as enterprise application software of EAS, is a type of computer software that is used to satisfy needs that business or company may have, rather than a single user. These businesses or organizations can include places like schools, clubs, groups, government entities, charities, etc.

Typically, any one of these groups will perform research to find the best type of software solution for their company-wide needs. Because of this, SaaS and B2B companies will need to take a hardcore approach in getting the attention on businesses. This usually involves sending in unsolicited sales proposals to those groups themselves.

Keep in mind that your software solution will need to have a lot more reconfigurability, user-friendliness, and security to be considered by a group, especially a business or government agency. But even when we’re selling complex software, we can simplify the process by starting with a template for our proposal.

Proposable takes on the tough job of designing excellent enterprise software proposal templates, so you don’t have to! We offer a file type that is perfect for you, be it enterprise software proposal template Word docs, enterprise software proposal template PDF files, or enterprise software proposal PDF samples. Software proposals don’t have to be so difficult to write. Check out some of the fantastic proposal templates and samples we have at Proposable!

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